Media and PR

I’ve had the pleasure of working with a number of companies, brands and tourist boards through blogging. If you are a serious company and would like to work with an experienced blogger with a wide reach, let’s talk about possible sponsorships, partnerships and advertising opportunities.

Articles, Features and Guest Blogging: Look here to see where I write regularly, have guest posted, have been featured, and have been ranked and mentioned.

Press Trips

As part of my role working on the WhyGo Australia site from 2010 to 2011, I was offered several press trip opportunities throughout Australia.

Gold Coast Backpackers Trip — 3 days, December 2010

This trip put together by Gold Coast Tourism and Australia Youth Exchange provided the attendees the opportunity to experience the Gold Coast as backpackers might, staying in hostels and taking part in adventure activities. Read about my Gold Coast travels on WhyGo Australia.

Queensland Shining Moments — 7 days, September 2011

This week-long trip to tropical north Queensland was provided by Tourism Queensland and worked closely with the local tourism boards, such as those in Cairns, Port Douglas and Brisbane. You can read several articles provided on WhyGo Australia.

Gold Coast Media Trip — 3 days, December 2011

In contrast to the backpackers trip, Gold Coast Tourism put together a 3 day trip that allowed me to see the area from a mid-to-upper range experience. Read about my Gold Coast travels on WhyGo Australia.

Launch Events – Media Attendee

The Great Crusade Launch Event

The Great Crusade launched at a rugby game in Sydney, and a hand full of bloggers — including myself — were invited to learn about the event, run by people at Qantas, Tourism New Zealand and Ogilvy. Read my post.

Tourism Australia “Dream Team” Launch Event

I was chosen to be a watching member of the media at this Tourism Australia launch event, even getting the opportunity to sit down for a chat with Tourism Australia CEO, Andrew McEvoy. Read my post.

Campaigns

Malaysia Kitchen Blogger Ambassador

The Malaysian government and tourism board have teamed up with digital agencies around the world to promote a program called Malaysia Kitchen to introduce the world to the colorful and flavorful food culture of Malaysia. As part of my role as a blogger ambassador, I was given the opportunity to eat at a number of Sydney establishments and share them on my blog. Read my wrap-up post.

World Nomads ‘Blog Your Backyard’ Campaign

World Nomads reached out to have me work as one of their example bloggers for their ‘Blog Your Backyard’ campaign. As my piece, I wrote about the Best and the Worst of the USA.

Social Media Campaign: Tweetup in the Clouds

A group of bloggers and savvy social media people were invited by Cloud 9 Flights for a new sort of tweetup… in the clouds. We went for a hot air balloon ride over the Hawkesbury Valley and were told to tweet about it while it happened. Read my post.

Competitions

Canon Island Blogger Photo Competition

Five Australian-based bloggers have been chosen by Canon Australia to compete in a photo contest for a chance to win a spot on Canon Island. Still in progress. Read my introductory post.

Speaking Engagements

Blogger Relations Forum 2011

Switched on Media put together a great forum in Sydney to talk about the ever-important relationship between bloggers and brands. I was invited to speak on the travel bloggers panel. Read about the Blogger Relations Forum.

Products for Review & Giveaway on BvtW

ExOfficio Give-n-Go Lacy Giveaway

Working with my Female Travel Underground newsletter, we gave away 5 pairs of ExOfficio travel undies to 5 lucky ladies. Read the announcement post and read the wrap-up post to this campaign.

Easy Canvas Prints Giveaway

I teamed up with Easy Canvas Prints to put on a travel photo contest where the winner got their photo printed out on canvas. Read the announcement and the wrap-up to this campaign.

Ford Focus Test Drive and Review

Ford dropped a Ford Focus off at my door, allowing me to use it for a week. I tested the car on normal drives and on longer drives. Read my final write-up.

Roomorama Istanbul Apartment Stay and Review

I was given the opportunity to spend a few nights in a beautiful Istanbul apartment up for grabs on Roomorama. I enjoyed the value received from the experience, which you can read about in my review post.

Get Your Guide Bosphorus Cruise Review

Get Your Guide is where you can book tours in countries across the world. I was given the opportunity to try out the Bosphorus Cruise while in Istanbul. You can read my experience here.

Kahava Product Review

Kahava sent me one of their hands-free bags to review. Read what I had to say about the Kahava in my review post.

Book, Guide and eBook Reviews

Products for Review and Giveaway on Other Sites

Great Southern Rail and the Indian Pacific Red Class

Great Southern Rail graciously provided me a red class ticket from Sydney to Perth on the Indian Pacific train. It was a 3 night trip across the Nullarbor, which I cover on this ultimate red class guide on WhyGo Australia.

Travellers Autobarn Wagon Sponsorship

Travellers Autobarn provided a 16 day vehicle rental of their stationwagon, which Heather and I drove from Cairns to Sydney. Read the review on WhyGo Australia.

Jucy Campervan Sponsorship

Jucy provided a 7 day vehicle rental, which Pat and I drove around Sydney’s south coast. Read the review on WhyGo Australia.

More Tours and Experiences

One Response to Media and PR

  1. colleen setchell February 6, 2012 at 12:41 am #

    Wow, Brooke, this is an impressive but HIGHLY motivating list. I am just starting out but so excited by the prospects. You provide great inspiration :-)

    Reply

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